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Inside Michael Jordan’s Last-Minute Nike Decision That Launched Air Jordan

Everyone knows about Michael Jordan and Nike, yet few know about the process that led to the perfect marriage between star and brand. It was far from inevitable; in fact, Jordan almost opted for Converse or Adidas, both more established shoe brands at the time. Yet he ultimately chose Nike in 1984, and together they […]

Michael Jordan gave Spike Lee the Air Jordan 6 “Oscar”

Michael Jordan has blessed Spike Lee with an Oscar inspired Air Jordan 6 colorway. Spike Lee was pretty much the spokesperson for the Air Jordan line in the first few commercials. Having started with the Air Jordan 3-6, Mars Blackmon aka Spike Lee was the second face of the Jordan line at the very beginning. […]

Michael Jordan, Jay Z, Action Bronson, Carmelo Anthony & More Pay Respects To Derek Jeter

This Is Such A DOPE Commercial From The Jordan Brand, Michael Jordan, Jay Z, Action Bronson, Carmelo Anthony & More Pay Respects To Derek Jeter! (“RE2PECT” Jordan Brand Campaign) No related posts.

Today In 1986: Michael Jordan Set NBA Playoff Scoring Record, Footage From That Game

“He was hitting outside shots, driving to the hole. We had about everyone on the team guarding him” -Larry Bird (Boston Celtics) On this day twenty-eight years ago, Michael Jordan scored 63points (alone) against the Boston Celtics. That night Jordan set the NBA playoff scoring record. This was only his second season playing and was […]

Nike’s 20 Best Commercials of All-Time [Bleacher Report]

No one sets the bar for sports commercials higher than Nike. Through the years they have introduced more athletes to mainstream and occasional sports fans than any other athletic company. B/R is counting down the all time best NIKE commercials. No. 20 – 2008 Olympic Basketball Team No. 19 – The LeBrons “Swimming Pool” No. […]

Michael Jordan Praised Mike Will Made It For “23”

Mike Will Made It recently put out “23,” a song featuring Miley Cyrus, Wiz Khalifa and Juicy J that, judging by the name, clearly pays homage to Michael Jordan. In a sitdown with MTV, the producer reveals MJ himself loved the track, and called him the day the video dropped to praise him for a […]

Tracy McGrady Says Kobe Was A Tougher Opponent Than Jordan

Everyone is always quick to say Michael Jordan is the best, but not Tracy McGrady! While in the airport yesterday, T-Mac told paparazzi that the hardest opponent he’s had was Kobe Bryant. Interesting… Unfortunately your browser does not support IFrames. No related posts.